Magdalena Marczak

Solution Manager

A Solution Manager with over 20 years of experience in the life and property insurance sectors. For years, he has been designing and implementing product and process solutions for insurers, covering individual and group products, the design of general terms and conditions, and end-to-end processes. In his work, he focuses on integrating business, regulatory, and IT perspectives, supporting the development of core insurance solutions and collaboration between business, technology, and external partners.

Written by: Magdalena Marczak

18/09/2026 |
12 min reading
AI in insurance generates plenty of interest, but the conversation often hits a wall as soon as decision automation comes up. Even though the technology can do much more, modernization efforts still tend to start with proven use cases such as document review, data extraction, and automated summaries. Insurers are far more cautious when it comes to using AI for more advanced tasks, including risk analysis, anomaly detection, building case context, and preparing recommendations. But perhaps we are spending too much time asking how many decisions we can hand over to AI, and not enough time asking how to design a process that uses the technology without giving up control, accountability, or auditability.
Magdalena Marczak
16/09/2026 |
8 min reading
Apps and self-service channels were expected to take over a significant share of policy servicing after purchase, yet the phone remains one of the most widely used ways to contact an insurer. That is not necessarily a problem, as some customers deliberately choose to speak with a person when dealing with more complex issues. The situation is different when calling becomes the only way to complete a process that could not be finished online. In this article, we look at where transitions between channels begin to generate costs that remain hidden when each channel is analyzed separately.
Magdalena Marczak
22/07/2026 |
10 min reading
Between the broker’s email and the underwriting decision, even the most experienced underwriters can lose valuable time. Not because of expert assessment, but because they repeatedly have to determine whether the case is complete, current, and ready to move forward. In this article, we show how the Underwriter Portal turns the first message into a structured case prepared for analysis and recommendation — so that real underwriting can begin where it should: with risk assessment.
Magdalena Marczak
22/07/2026 |
9 min reading
The sales director promises the executive team a new auto insurance offering by the beginning of the quarter. A week later, IT hears about the idea for the first time and immediately knows the change will not happen quickly: it affects five systems, two operations teams, and documentation that no one has updated in years. What looked like a straightforward product change from the business perspective starts stretching into several months. In this article, we explain what really determines the pace of product changes and how to design an architecture that makes them easier to implement.
Magdalena Marczak
16/07/2026 |
9 min reading
If people in your organization are increasingly saying that quotes are not going out on time, deadlines are starting to slip, and the underwriting team is at capacity, it is easy to assume that the team is simply too small. But it is worth checking whether the delays are happening earlier — before the decision itself is even made. In this article, we highlight six points where the underwriting process most often loses momentum and explain why improvements should start with better workflow.
Magdalena Marczak
17/04/2026 |
8 min reading
Why do some insurers bring a new product to market in a matter of weeks, while others still take months? Market examples show that a change in system architecture alone can reduce time to market from over 28 weeks to around 10 weeks¹. A modular system can also shift offer management from IT to the business, reducing time to market by up to 80%². In this article, we explain why even a minor product change can trigger an IT project, and what needs to be structured to shorten the path from a business decision to implementation.
Magdalena Marczak
18/02/2025 |
12 min reading
Research indicates that as many as a third (31%) of insurance company customers are not fully satisfied with their claims handling experience. Among these dissatisfied customers, six out of ten (60%) pointed to issues with the speed of claims processing and 45% highlighted difficulties with the claims closure process. For insurance companies, such a perspective means that the claims settlement process – which is one of the most costly and critical areas of insurers’ operations – still holds great potential to improve both financial performance and customer experience quality.
Magdalena Marczak

Customer Experience

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Data, Cloud & AI Services

Data Maturity Model

AI & Data for Banks

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